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Video has become the fastest-growing marketing tool of our time. Whether for business or personal advertising, smartphones and webcams now enable everyone to connect face to face around the world.
Feeling good in front of the camera is partly about growing beyond yourself. Basically, you have to try not to think too much about it and then just keep doing it until it doesn't feel weird or at least less weird.
Remember that making videos is a skill that does not happen overnight, but rather like learning a new language or playing the piano. It requires consistency, patience and practice.
Here are a few inspirations and motivation to help you get started!
THE WHOLE WORLD JUST WENT VIRTUAL!
Covid-19 changed how we network and look for jobs. We’re all on video more than ever before. That’s why getting on camera is the ultimate way to sell yourself.
GET OUT OF YOUR “I SHOULD KNOW HOW TO DO THIS” MINDSET
Take risks and make mistakes in order to grow. Be nice to yourself in the learning process and try to have fun even when you make mistakes.
SPEAK TO ONLY ONE PERSON
Imagine your ideal client that you’re speaking to. You want each person to feel like you are speaking directly to he/him, she/her, they/them.
REMEMBER, BEING A PRO ON VIDEO IS A SKILL AND IT DOESN’T HAPPEN OVERNIGHT.
What helps to build confidence in front of the camera is to talk about a subject that you are really passionate about. If you are passionate about a subject, it means that you have spent time doing your research to become a domain expert. When you talk about a subject you are passionate about, your self-confidence will shine through.
Start with screen share videos
If seeing yourself on camera is part of what makes you anxious, then start with screen share videos.
Small mistakes, like stumbling over a word or two, make you seem more human and can actually make people like you more.
Do you have questions or tips to help everyone become confident on camera? Send us a DM on Instagram @flipptap
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